Kellogg Company Sending Food To Support Florence Emergency Relief Efforts
Company sends cereal, bars, crackers to help families impacted by storm
Kellogg Company is donating five semi-trailers of cereal, bars and crackers to help people in the Carolinas and Appalachia region impacted by Tropical Depression Florence. The storm made landfall as a hurricane and slowed to a tropical depression leaving widespread and potentially catastrophic flooding. Many residents are displaced from their homes, while others are cleaning up. To help feed people in need, Kellogg is providing more than 2.1 million servings of cereal, bars and crackers to Feeding America to support area food banks.
“Kellogg and our partners want to do all we can to help families impacted by Florence,” said Kris Charles, Senior Vice President, Global Corporate Affairs. “This storm has ravaged some areas of the South, flooding cities and displacing many families. We hope to provide comfort and important nourishment by lending our support at this time when people need it most.”
Food banks in areas affected by the storm can use donations of high-quality, shelf-stable and nutritious food that can be eaten by people on the move. Feeding America leverages its network to provide support, food and supplies to people impacted by disaster and maintains a list of local food banks for anyone interested in making a donation.
Kellogg Company Supports California Wildfire Emergency Relief Efforts
Kellogg Company is providing cereals, bars and snacks to California families forced to evacuate their homes due to wildfires that continue to rage. Five semi-trailers, or more than 1.7 million servings, of Kellogg foods are being delivered to area food banks by its charity partner, Feeding America.
California is currently battling 17 wildfires in the northern and central portions of the state.
"Our company and our colleagues are devastated by the deaths and destruction of homes, communities and national treasures like Yosemite caused by these wildfires," said Kris Charles, Senior Vice President, Global Corporate Affairs. "We hope to provide some comfort, along with important nourishment, to people whose lives have been impacted."
Given the number of people forced to evacuate, food banks are asking for donations of high-quality shelf-stable and nutritious food that can be eaten by people on the move. Feeding America maintains a list of local food banks for anyone interested in making a donation.
Supporting disaster relief efforts is part of Kellogg Company's global Breakfasts for Better Days™ initiative addressing food security. In 2017 alone, the company donated 570 million servings of food to people in need around the world.
Kellogg Responds to Devastating Hurricane Season
The 2017 hurricane season has proven to be among the most catastrophic in recent history. Fast on the heels of Hurricane Harvey hitting the Gulf Coast, Hurricane Irma tore through a vast region across the southern U.S. Then Irma devastated the Puerto Rico and neighboring islands.
Kellogg responding quickly, providing more than 40 million servings of food to Feeding America for distribution to food banks in the impacted areas. That’s more than 122 truckloads of food.
“Like the rest of Americans, we at Kellogg are heartbroken to see the devastating impact of these storms,” said Kris Charles, senior vice president, Kellogg Company Global Corporate Affairs. “Our shelf-stable products provide important nourishment and comfort for families whose lives have been uprooted. We will continue to help those affected by these disasters.”
In addition to the food shipments, a cash donation of $100,000 from the Kellogg Company Fund was given to Feeding America and $20,000 was given to Banco de Alimentos de Puerto Rico.
Kellogg Sends Food to Help Mexican Earthquake Victims.
An 8.7 magnitude earthquake struck Oaxaca and Chiapas, Mexico on Sept. 7 and a 7.1 magnitude earthquake struck Puebla, Morelos and Mexico City on Sept. 20. Kellogg responded with a donation of 1 million servings of cereal to the Mexico Food Bank to support its disaster relief efforts.
In addition to sending food, the company initiated an employee drive for emergency and essential supplies, which are being donated directly to the Mexico Red Cross. To date, more than 4,000 items have been collected and distributed to victims of the first earthquake.
Kellogg is also matching monetary donations made by employees and their families, and is partnering with some key retailers to drive relief efforts in affected areas, donating cardboard boxes and lending a trailer truck that can help transport emergency supplies and food.